[morini]

Fresh thinking is needed as we head into a decade of profound change.

Yep, there are plenty of ways of "monetising" F1 via the internet other than the traditional pay-per-view model. I would agree they need to revisit this if they want to continue to make money.

Myself, I'm used to paying for watching F1 so "it is what it is". Profound change is right though, I'm personally more worried about the long term future of the ICE as we all know which way it that is going both in and out of motorsport (take note of the sneaky way the UK scheist politicians have introduced the high ethanol fuel which a lot of older cars will not be able to run on). Proper cars will be dead within a decade and I don't care what anyone says, motor racing without the sound of a real engine is not the same (for me anyway, others may have differing views on it). Formula E will take over sooner than we all think and at that point I am fairly certain I will stop watching because it doesn't push the right buttons for me. 

In the meantime Liberty need to open it all up in order to reach newer, younger (more tolerant ) fans.